FAQs

The answer to this question could be “yes” or could be “no.” Only you, the business owner can answer it.

Only you can determine if your company needs a web page. While making the determination, you want to consider that a web site is multi-functional, and is a communication tool – not just an advertisement. If your business is organized, all of your clientele is local, and you have a back-log of customers waiting to be serviced –and you can handle that service effectively – you may not need a website.

If you often wish you could communicate effectively with a broader range of clients / customers, publicly post answers to frequently asked questions, attract new customers, break in to new markets and take the market share from your competitors – then a website is a MUST!

A web site is like your giant public bulletin board where people can get information on how to find you, where you are located, what you have to offer, why your service is unique, and what’s new in your company. It also is easily updated and changed frequently, and is a communication forum through which your customers can communicate back to you with questions, concerns and feedback on their needs.

This depends on your needs. SurfYourName.com’s staff will work with you and identify your needs and how we can provide a solution to those needs. Typically, web design costs range from $1500-20,000 for the design of the site. You still have hosting costs, email costs, update costs, the list goes on and on. SurfYourName.com doesn’t provide you with services you will never need or use. This is how we keep our prices low compared to the competition. We also make the entire process quick and painless by encompassing everything into one package. We take care of your hosting, emails, updates, etc. This leaves you time to run your business!

All of our packages are under $1,000. That includes hosting, email, etc. It makes your life easier my removing all the hassles.

If you have a web page with your Chamber of Commerce or with a listing service in your industry or parent company (i.e. realtor.com, Teleflora, bbonline, etc.), that is a GOOD thing! However, that is not a web site. It more than likely only offers contact information and a brief description of what your offer. It lumps you into a wide category that generally includes your competitors, and in many cases, it doesn’t offer the interaction with the public that your own website would offer. Finally – you don’t own the site or have control over it.

Your web site brands you as unique and reveals your identity. The good news is that having that page with the Chamber or other listing service will enhance and empower your new website. It will drive more traffic to your site and put you one step ahead of the marketing game.

Think about it. If a visitor is looking for a florist on Teleflora and finds five listings close to home – and one of the listings has a link to its own website – that visitor is going to go “one click further” and click on that florist’s website. When scanning a list, people always want to know more. Your link gives them that opportunity.

You may not sell merchandise on-line, but do you sell something special that people are looking for? Do you ever have a customer say “I came here because you sell ________.” For example, a store that sells a line of products or brands that are highly sought after by a faithful following, (i.e. Dept. 56, Boyd’s Bears, Hallmark Cards, Red Wing Shoes, certain lines of animal products, clothing and accessories, tools, etc.) is going to have potential customers that search the Internet to find out who sells those brands in their local area. Will you be on the search results? Will your competitor be?

The same applies to restaurants and lodging. People are visiting a certain area. Over 70% of travellers in the United States and Europe use the Internet to set travel itineraries – and those itineraries include restaurants, accommodations, and shopping. Will you be among the choices found when they search the Internet?

In a nutshell, if you offer something that people are looking for, a large portion of people (perhaps a market unknown to you thus far) will search the Internet, because it’s fast, it’s easy, it’s global and it’s private. A web site will put you in the running with others on the Internet.

Using the computer is like playing the piano. You can play “Twinkle, Twinkle Little Star” or a Sonata by Chopin. Either way, you’re getting a tune out. To have a web site you should have a computer, and you – or someone in your company – should be able to send and receive email. SurfYourName.com’s packages include maintenance, multiple text or picture changes and updates, all with great, one-on-one customer service.

Your current customers may not use the computer much – that is possible.

A worthy concern should be about the potential customers that do use the computer and Can’t FIND YOU. Statistics prove that 65% of the population in rural areas uses a computer at least once per week, and 85% in metropolitan areas use a computer. These percentages have NEVER decreased. It is likely that they will continue to increase. A website keeps you in sync with this trend.

Another interesting statistic:

The fastest growing sector of the American population getting computer literate is between the ages of 50 and 75. This sector also includes those with the highest percentage of disposable income.

A website helps you target that using population.

Another thing to think about …. 75 years ago, the American population felt that the telephone was an expensive luxury and not crucial to business growth. That sentiment continued for 30 years. As social communication trends changed, and expenses decreased – businesses changed to insure profitability. Use of the Internet will only increase in the next ten years.

Is your cousin a qualified web developer? If so, you’re the lucky one. Be sure to impart a sense of urgency in getting the site completed. If he or she makes websites as a hobby, you’ll want to consider the following:

A website can be compared to a means of transportation. You could ride a bicycle or drive a Mercedes – either way you can get around town, but one is much faster, more efficient, will take your farther faster, and will be a much more comfortable ride.

The flashy graphics and catchy text you see on websites is only about 20% of what goes into developing the site. Behind all those pretty pages are codes and tags, specifically written to attain a higher placement in search engine, making the pages load faster and be more user friendly. Most beginners lack knowledge in the proper usage of codes and scripts, nor are they up to date on search engine optimization. If you have a pretty web site, but no one can find it, you lose an enormous amount of marketing power.

It is important to recognize that a website is NOT just an advertising investment. It compliments and empowers your advertising efforts. Ads are the property of the advertising vendor, and are a revolving cost to a company. You buy an ad for a specific amount of time – and then the ad is gone.

A website is a marketing and communication tool that belongs to you. You control it and you can use it continually. It is a company asset similar to a telephone or fax machine. You buy it one time and only pay for the service to use it. Websites reach a growing customer base that up until now has remained hidden to you. It also services your current customer base, giving them more options to communicate with you.

Once you have a website, you can print your web address on all of your advertising, offering potential customers and clients an opportunity to find out more. A website in today’s world is also a stamp of credibility to the public that hasn’t yet met you

This statement is commonly made by speciality shop owners and real estate agents. Real estate agents will add “I already invest high dollars in space advertising.” This is probably one of the most frustrating objections for us. The business owners that express concerns such as this one are the nicest people we meet – and usually sound business people. They know how to treat a customer or client with special care.

However, they don’t understand that all kinds of people use the internet to access information. The internet, unlike advertising mediums does not target a set demographic.Magazines, Newspapers, Television, Radio – all are demographically based. Family Circle will always target young women between the ages of 25 and 35 that have young children. Country music radio stations target a specific audience as does Cable news programs or shows like Sesame Street.

The internet targets everyone in almost all demographics. And those demographic shift and change. Ten years less than 50% of the population used the internet. Five years ago, primary users were people who worked in offices in jobs that were above the median income level. Three years ago the fastest growing demographic for internet use was minor children. Today it is retirees. 7 out of every ten people you meet in America uses a computer at least once a week. “Are your potential customers the other 3 who don’t?”

There are over 8 billion web pages indexed in the Google search engine. The top three commercial markets on the web are Technology, Real Estate and Tourism. Technology businesses know they need a website. If you’re in real estate (even an individual agent) YOU NEED A WEBSITE. If your business markets to travellers (accommodations, restaurant, speciality shopping, tickets, travel wear, recreational products, travel gear, animal care, children’s activities) YOU NEED A WEBSITE. Statistics show that 7 out of 10 people will go to the internet for information before they purchase real estate or set a travel itinerary.

A website usually is rather impersonal – and that’s a good thing. When people use the internet they want information not a personal relationship. The information will bring them to you. You create the relationship.

A website gives you a higher number of potential customers to create a relationship with. If internet users don’t find you on the web, they’ll seek out your competitors who have websites.

The answers to the questions and concerns above should expand your knowledge on what a web site can do for your company. But consider this in addition to what has already been covered:

Try to understand the mid-set and culture of this group of people that uses the Internet to find information:

There are two reasons people search for company information on the web.

They are looking for information on you, who you are and what you offer. They may have heard about you from a friend, seen your advertisement, billboard, business card, or heard that you carry something they’re looking for. If they know who you are and they search the Internet to find out more about you – and find no website – they may assume you are not large enough to support a website, or aren’t interested in them as customers. (To the web user – no web site is like not finding a company listed in the phone book. You have to wonder … why?)

They are looking for a product or service that you offer: Obviously, if you’re not listed, they will pursue service from some company that is listed.

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I have worked with SurfYourName for years. They have built websites, helped with Facebook and my marketing. They do great work, but the best thing...

Andy B.

Charleston, WV

2015-09-12T08:41:31+00:00

Andy B.

Charleston, WV

I have worked with SurfYourName for years. They have built websites, helped with Facebook and my marketing. They do great work, but the best thing is their personal connection. They treat me like family and will do anything they can to help!  You will not find a better web design firm out there!

I have used SurfYourName several times for tech support.  When I got my new laptop they setup all of my emails and got me up...

Gary B.

Clendenin, WV

2000-03-12T08:44:21+00:00

Gary B.

Clendenin, WV

I have used SurfYourName several times for tech support.  When I got my new laptop they setup all of my emails and got me up and running.  I recently had a virus issue and they were able to "kill" the virus and get my computer back up and running.  I don't know what I would have done without them!  They return my calls and are always so helpful.  Would recommend them to any of my friends or colleagues!

Thank you very much for all of your help.  The website you and your team made was better that I could have ever hoped!  The...

Gary P.

Elkview, WV

2014-03-12T09:13:07+00:00

Gary P.

Elkview, WV

Thank you very much for all of your help.  The website you and your team made was better that I could have ever hoped!  The people here in the office have done nothing but rave about how great it looks and how happy they are with it.  Thank you very much for everything you have done for us.  I am not sure if all web designers are like you, but you made things simple and easy for us!  You have earned our business for years to come!

I bought a new printer for my home and could not get it to work to save my life.  I tried for over an hour...

Sherry S.

Elkins, WV

2014-11-20T09:54:10+00:00

Sherry S.

Elkins, WV

I bought a new printer for my home and could not get it to work to save my life.  I tried for over an hour to get it to print and NOTHING!  My son, who is more tech savvy, tried and couldn't get it to work either.  I called Erik with Surf Your Name and he was able to remote connect to my laptop and had my new printer working in 30 minutes.  I didn't have to leave the house or talk with someone from an overseas call center.  It was worth every penny to get my printer working!  Thanks Erik and Surf Your Name!

There isn't enough great things I can say about Surf Your Name!  I never knew how important my website and Facebook page would be to...

Sug S.

Clendenin, WV

2013-10-12T10:10:50+00:00

Sug S.

Clendenin, WV

There isn't enough great things I can say about Surf Your Name!  I never knew how important my website and Facebook page would be to my business.  The amount of clients I get from my website has boosted my business BIG TIME!  I don't have time for Facebook and you and your team take care of that for me.  Changes to my website get made super fast and don't cost an arm and a leg.  The new email service you setup for us really has made my life easier.  I could go on and on, but you know I am a customer for life!  You guys are the best!

Great services at an affordable price. Highly recommended all around. We get compliments on our site all the time.

Daniel C.

West Babylon, New York

2016-11-07T17:29:48+00:00

Daniel C.

West Babylon, New York

Great services at an affordable price. Highly recommended all around. We get compliments on our site all the time.

I have been a web design customer and IT customer of Surf Your Name for over 10 years now. They have helped me with several...

Sug S.

Clendenin, WV

2016-10-13T17:32:03+00:00

Sug S.

Clendenin, WV

I have been a web design customer and IT customer of Surf Your Name for over 10 years now. They have helped me with several business websites, facebook advertising, remote computer help, and answering my hundreds of questions. I use a computer allot but always seem to need a little help from time to time and all I have to do is make a phone call and they are there to help me! I know I will be with them for many years to come and could not say enough great things about them. If you are looking for computer help, virus removal, web design, website hosting, marketing, or just about anything that you need for your business, GIVE THEM A CALL! You will not be disappointed!

I have been working with SurfYourName for about 2 years now. I had a website that was basically junk since it wasn't doing anything for...

Joan W.

Virginia Beach , VA

2016-01-24T17:34:36+00:00

Joan W.

Virginia Beach , VA

I have been working with SurfYourName for about 2 years now. I had a website that was basically junk since it wasn't doing anything for my business. Not to mention I paid allot of money for it 2 years ago! I worked with Erik and got a brand new website and it has paid for itself over and over in the past 2 years. I call him about once a month and they make changes to the site for me with specials I run. My laptop got a virus about 6 months ago and they were able to kill it and get my laptop working again without me leaving my office! I always tell them how luck I am to have them, but I figured leaving a review would let more people know about them and send some business their way. It has been 2 years now and I have had several other people try and get my website business and I just laugh at them. I have already found the best and don't need anyone else. I feel like Erik and his team actually care about my business and that not something you find anymore. Thanks again to Erik and SurfYourName...you guys are the best and have a VERY VERY VERY happy client!