Having your website show up in Google and other search engines is vital to the success of your small business. But just getting in the results is the first step of many. Where your website ranks for a particular keyword changes on a daily basis and some of those changes can be huge. Today you may be ranked #4 on the first page and the next day you could be ranked #34 on the third page of the search results. Where is the best place to hide a body? On the second page of Google….no one looks there!
If you don’t track where your website ranks in Google you could be missing a HUGE amount of traffic to your website. But who has time to run 10-15 Google searches every day, find your website in the results, and then track those results on a daily, weekly, or even monthly basis?
SurfYourName.com has solved this issue with our SERP (Search Engine Rank Performance) reports. Our software will perform Google searches every single day, track where your website ranks for each search, and we even send you a weekly report showing your current rank, weekly rank, and monthly rank. Our reports also show the monthly search volume for each keyword you are tracking.
Let’s take a look at how to read these data rich SERP reports and what each column shows.